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Integrate & Ignite | Marketing Insights to Inspire

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
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Now displaying: Page 1
Oct 19, 2021

You can’t expect that the expected is going to do what you need it to do.”

Listen & Learn:

  • How thinking divergently fosters growth.
  • Tying bold creative strategies to growth.
  • How to become your clients’ creative agent.
  • Why curiosity is the most important element of all creative strategies.
  • What defines the creative mindset.
  • Why big ideas don’t have to have big budget.
  • Tips for embracing a creative. 
Ben Ingham is a brand and digital communications leader, a content marketing strategist, and the creative director and senior manager of marketing communications at Peraton. He is a MarCom Platinum Award-winning marketer specializing in integrated campaigns, content, and creative strategy. Over the course of his career, he has marketed complex multi-billion-dollar solutions for large companies as well as for a rising mid-sized enterprises across digital, programmatic, and traditional advertising, as well as through social media, print, earned media, and web channels. Ben is known for big ideas, creative energy, solid strategies, and an analytic eye that uses data to prove return on investment. He is a motivator, a mediator, and a collaborator looking to drive complex marketing campaigns that make an impact.

 

Bold and brave strategies for brands that are ready to push beyond the range of acceptability when it comes to creative. Learn more from Lori Jones by calling today. 303-678-7102.

TO LEARN MORE ABOUT PERATON, CLICK HERE.

TO FIND BEN INGHAM ON LINKEDIN, CLICK HERE.

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