“I’d rather not hire someone than hire the wrong person.”

 Marshall Rule is president of SCOTTeVEST, a company that designs innovative apparel for people who need quick and convenient access to all of their belongings at any time. Marshall’s primary responsibilities in the company are to manage the operations of every department, oversee general brand strategy as well as leverage opportunities to increase market share, and steadily drive monthly and yearly growth.

Listen And Learn:

• Why it’s so important to find the right media type to push out a product that has visual appeal.
• How to increase the lifetime value of a customer.
• How to create an experience for customers that makes them want to come back and become loyal, “platinum-level customers.”
• How eCommerce businesses are adding in brick and mortar locations, and vice versa.
• Why it’s about more than building trust; it’s about trusting your gut.

TO LEARN MORE SCOTTEVEST CLICK HERE.

TO FIND MARSHALL RULE ON LINKEDIN, CLICK HERE.

SHOW NOTES 

In a sea of boring and outdated business advice, John is changing the conversation on how small business owners approach taxes, profit and the path to growth. As the CEO of Financial Gravity, he’s helped hundreds of entrepreneurs to find legal, moral and ethical ways to lower their tax, raise profit and create wealth. The result? His clients can finally start living their American Dream – a key reason they started their business in the first place.