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Integrate & Ignite | Marketing Insights to Inspire

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
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Episode 110: Collaboration Instead of Competition, with Katie Hedrick of Colorado Tech Shop 0
Nov 1, 2017

SHOW NOTES

A native of Ohio but calling Colorado home since 1996, Katie Hedrick has been a businesswoman and serial entrepreneur from her teenage years. Katie has owned and operated a series of highly successful businesses comprising of photography studios, web-based hotel marketing platforms, personal development programs and lately, to fulfill her lifelong love of technology, is the founder and CEO of the 2017 Longmont EDP Cornerstone Award Winner for Best Start Up, Colorado Tech Shop.

Katie is also Co-Founder and COO of Dynatech Biomedical, a new enterprise developing the next generation of cutting-edge Therapeutic Ultrasound medical devices, designed and built right here in Longmont CO. And to round things out, she is also co-founder and Director of Smart Target Technologies, which manufactures a line of acoustic-based Electronic Scoring Targets.

Listen and Learn:

  • Why a sense of humor is important to entrepreneurs 
  • What Katie's biggest strengths are
  • Why gratitude is essential to a good culture
  • How to use collaboration to succeed instead competition
  • Why cold calling isn't dead

TO FIND KATIE ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT COLORADO TECH SHOP, CLICK HERE

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