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Integrate & Ignite | Marketing Insights to Inspire

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
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Now displaying: Page 13
Jun 12, 2018

Effective Leadership Start by Becoming the Person You Want Everyone Else to be

Jeff Piersall is founder and CEO of SCB Marketing. He has devoted his career to inspiring, motivating, and connecting entrepreneurs, business leaders, and communities through his four business journals, numerous specialty publications, marketing services, and speaking engagements. Jeff co-authored the book, Dogs Don’t Bark at Parked Cars: Your GPS in an Era of Hyper-Change, a motivational guide for success in a continually changing business environment that transcends generations and professions.

LISTEN AND LEARN:

  • The 5 Competencies for Building Trust
  • The Ten Proven Qualities That Effective CEOs Share
  • What the Workforce Has Lost Because of Too Much Technology
  • The Importance of Having Personal Relationships with Your Clients
  • The Difference Between Faith and Fear

TO LEARN MORE ABOUT  SBC MARKETING, CLICK HERE.

TO FIND JEFF PIERSALL ON LINKEDIN, CLICK HERE.

 

Jun 11, 2018

DRIVING TRAFFIC AND LEVERAGING YOUR BRAND ON AMAZON

BIO:

Fahim is founder of the San Francisco-based eShopportunity, an e-commerce growth consulting firm. Prior to starting his own business, he was a category manager at Amazon where he owned and managed a multi-hundred-million-dollar category and one of the largest categories in the U.S. During his tenure, he was able to grow his business >50% despite a flat market. Fahim founded eShopportunity in 2014 to help brands better understand and grow their online business. Fahim has spoken at several leading e-commerce conferences and has been a featured guest on many webinars and podcasts.

 

LISTEN TO THIS EPISODE TO LEARN…

  • How 55% of customers use Amazon to research products before they make a decision to buy.
  • How to get impactful customer reviews on Amazon.
  • How to get customers to find your product, how to convert customers, and how do continue to drive traffic both on and off Amazon.
  • All about the strategy behind pricing, advertising, traffic, and fulfillment.
  • How Amazon can help you transform your business.

TO LEARN MORE ABOUT e-OPPORTUNITY, CLICK HERE.

TO FIND FAHIM ON LINKEDIN, CLICK HERE.

Jun 7, 2018

“Retail is not dying; it’s changing. It’s the smart brands that are moving beyond the traditional model of ‘walk in a store, buy something, leave store.’” 

Matt Rhodus is director and industry principal for Strategic Initiatives at NetSuite, the world's leading provider of cloud-based business management software. Matt helps lead and manage the retail apparel, footwear, and accessories vertical and the cross-functional team that represent the NetSuite AFA across all products. He is focused on closing new business, delivering growing existing business, delivering product to meet current and future customer needs, solutions Innovation, sales and pipeline building, market position, messaging and awareness, as well as customer delivery and success.

Listen And Learn:

  • Defining omnichannel marketing.
  • The shift to creating an “experiential retail.”
  • The myth of the “retail apocalypse.”
  • How your physical store needs to be an “inspirational site” and part of the customer experience.
  • How NetSuite is helping small brands “act big” and big brands to “act small.”

TO FIND MATT ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT NETSUITE, CLICK HERE.

 

Jun 6, 2018

“Getting people to connect and tell their stories about your brand is the Holy Grail of after-transactional marketing.”

Tony is the driving force and creative genius behind Hammitt, a true American luxury brand based in Los Angeles. A lifelong entrepreneur, Tony established his pattern of success early, through his startups in the construction and finance industries, before moving on to high fashion. Tony’s primary goal at Hammitt is to create a successful American brand built on the European model where design and craftsmanship lead, and product is made to order and crafted for a lifetime. Tony is respected for his business success and remembered for his endless optimism, inspiring positivity, and ever-present smile.

LISTEN AND LEARN:

  • The Three Cs of Hammitt.
  • Why he encourages and celebrates mistakes.
  • His unique take on what it means to be an entrepreneurial leader.
  • The goal of after-transactional marketing.
  • How to build lifelong customers.

TO FIND TONY ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT HAMMITT, CLICK HERE.

 

 

Jun 1, 2018

SHOW NOTES

Caitlin Halpert is the Growth Engineer at 3Q Digital. She’s responsible for driving growth, efficiency, and new ideas to enable 3Q to best serve current and future clients. She has worked in digital marketing since 2011 and held positions at Dealer.com and iSearchMedia before joining the 3Q team in March 2014. Her experience includes management of paid search, paid social, comparison shopping, Amazon Marketing Services, YouTube, and Display. She’s worked with a variety of clients from eCommerce to subscription services to B2B lead generation.

Caitlin specializes in data-focused digital marketing experimentation to push past “best practices” to drive the performance for agency clients. As an industry thought leader, she has spoken at HeroConf, SEMpdx, and SMX East, West, and Advanced.

Listen and Learn:

  • What leadership qualities are needed to navigate a team through a changing business climate
  • What the ins-and-outs of a pay to play market are
  • Why you must be nimble to be successful with digital marketing
  • How to design your campaigns around who your customers are
  • Why it is imperative that your marketing team and sales team are aligned

TO FIND CAITLIN ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT 3Q DIGITAL, CLICK HERE.

May 31, 2018

SHOW NOTES

Debbie’s career has been focused on creating discipline around delivering the best possible technology experiences for team members within large corporate environments. She has worked in Marketing, Communications, IT and in Business Units - both internally and on customer accounts. She has led teams who developed companywide assets such as a brand resource center, an internal social network, and a personalized IT self-help portal. 

Listen and Learn:

  • Why leaders need to be good communicators
  • How to articulate the company's values to your team
  • What it takes to get your team on the same page
  • How to build a loyal customer base
  • Why a leader needs to be able to pivot quickly

TO FIND DEBBIE ON LINKEDIN, CLICK HERE.

May 24, 2018

SHOW NOTES

Ken Schuetz is the CEO and founder of Aligned Influence Consulting and the creator of the Aligned Influence model.  Ken is the author of many articles and of a soon-to-be released book which documents the Aligned Influence model and its application in organizations that have boards and executive teams.

Ken utilizes his 25-years of experience as an executive in higher education, multiple years as board leadership, and an academic background in organizational communication to help organizations achieve the effectiveness that they and their communities of interest desire. Ken's work in organizational leadership has extended to many organizations across the United States: profit and nonprofit, faith-based, and secular.

Listen and Learn:

  • How aligning your organization will take it to level
  • Why aligning your organization can improve communications between the team and the broad members
  • What the best ways to drive the effectiveness of your organization
  • How to pick the best board members for your organization

TO FIND KEN ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT ALIGNED INFLUENCE, CLICK HERE.

 

May 8, 2018

SHOW NOTES

With over 13 years of global digital media experience, Kellie has worked at some of the industry’s top agencies and media organizations including Publicis, Universal McCann, and News Corporation. With her various strategic and client service roles, Kellie brings a wealth of experience ideating, executing and analyzing innovative advertising campaigns.

In her role as the Vice President of Advertising at Unified, she oversees the Strategy, Account Management, and Campaign Management teams that provide best in class Advertising Services for some of the world’s largest brands. Kellie was recently named as one of MarTechExec’s ‘50 Women You Need to Know in Martech.

Listen and Learn:

  • How to find and hire the best talent for your team
  • What Facebook’s new privacy settings mean for social media marketing
  • How to align core goals with social media strategy
  • Where does social media fit into a brand strategy
  • How has social media become a sales channel

TO FIND KELLIE ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT UNIFIED, CLICK HERE.

May 7, 2018

SHOW NOTES

With over a decade of experience in digital advertising and marketing, Rick Martira has extensive knowledge in emerging media and creating effective marketing strategies for global brands. Rick joined Unified in 2011, where he currently serves as VP of Marketing and leads all product marketing, content and marketing strategy for the company. Prior to his time at Unified, Rick worked for some of the top advertising agencies including MediaCom, Omnicom and Digitas, where he deployed successful campaigns and strategies for brands such as Delta, Hasbro, Electronic Arts, Ghirardelli and more.

Listen and Learn:

  • How to use social advertising to bring a product to market
  • How paid advertising on Facebook is changing
  • Why paid and organic social work better when used together
  • How to strengthen your digital marketing approach

TO FIND RICK ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT UNIFIED, CLICK HERE.

May 1, 2018

SHOW NOTES

Kimberly Davis life on the stage has taken many forms, forging a circuitous path that has given her more than 25 years experience in front of groups and audiences of all sizes. Her rich career includes work as a professional actress; designing and leading cross-cultural workshops throughout Japan; Customer Experience Programs in the US, UK, France, Germany, and Hong Kong; and employee engagement/leadership development workshops for a multitude of Fortune 500s throughout the US.

An expert on authentic leadership, Kimberly shares her inspirational message of personal power, responsibility, and impact with organizations across the country and teaches leadership programs worldwide; most notably, her program OnStage Leadership which runs in NYC and Dallas, TX. Clients include GE, Merck, Pepsico, Hills Pet Nutrition, The Federal Reserve Bank of Dallas, TGI Fridays, Southwest Airlines, JCPenney, and many more.

Additionally, Kimberly currently teaches Authentic Influence and Executive Presence for Southern Methodist University's (SMU) Cox School of Business Executive Education Program, and partners with SMU in teaching for the Bush Institutes Women's Initiative Fellowship program (empowering female leaders from the Middle East) and for the National Hispanic Corporate Council.

 

Listen and Learn:

  • What it means to be a brave leader
  • How theater technique can improve your leadership skills
  • The importance of listening
  • Why your employees need to be heard

TO FIND KIMBERLY ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT ONSTAGE LEADERSHIP, CLICK HERE.

TO FIND KIMBERLY'S BOOK:  BRAVE LEADERSHIP: UNLEASH YOUR MOST CONFIDENT, POWERFUL, AND AUTHENTIC SELF TO GET THE RESULTS YOU NEED, CLICK HERE.

 

Apr 30, 2018

Phil Singleton is a self-described “SEO grunt” obsessed with tweaking websites for search engine optimization and functional performance. He is a Duct Tape Marketing Certified Consultant and holds a B.S. in Finance from Fairfield University, as well as an MBA from Thunderbird, The Graduate School of International Management in Phoenix, Arizona.

Phil is a co-author of the award-winning, Amazon best-seller The Small Business Owner’s Guide To Local Lead Generation and author of the Amazon best-seller How To Hire A Web Designer: And Not Get Burned By Another Agency.

In addition to providing inbound marketing consulting services to companies across the United States, Phil provides custom SEO-friendly websites under the brand Kansas City Web Design® at KCWebDesigner.com and online marketing and search engine optimization services under the brand Kansas City SEO® at KCSeoPro.com.

Phil is an active blogger, and his content has been featured at Duct Tape Marketing, Freshbooks, SEMRush.com, Ahrefs.com, AdvancedWebRanking.com, WebDesignerDepot.com, and many local Kansas City and Midwest regional print publications and media sites.

Over the course of his career, Phil has helped dozens of US start-ups and tech companies raise millions of dollars in strategic venture capital investment and cross-border licensing agreements in the Asia Pacific region; run the global retail and online sales divisions for a best-selling line of consumer software products; and started a software company in Asia, raising over $1M in venture capital funding, growing it to profitability with 25 employees, and then selling it three years later. The latter experience is what got him into SEO and Internet marketing — in short, by following the ROI trail to SEO.

Listen and Learn:

  • What are ins and outs of marketing on Google
  • How to use SEO correctly
  • What are the secrets behind Google rankings
  • How to set your website up for success
  • What Google's role is in the sales funnel

TO FIND PHIL ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT KANSAS CITY WEBSITE DESIGN SEO AND TO FIND PHIL'S BOOKS, CLICK HERE.

Apr 24, 2018

SHOW NOTES

As President and Chief Executive Officer of Visto, Kerry is responsible for driving strategic direction and business execution across the entire organization. Kerry joined Collective (now Visto) in 2015 and held the roles of both Chief Operating Officer and President before assuming the CEO role in 2017. She is a 2017 Silver Stevie Award winner for “Female Executive of the Year, Business Services – Computer Services and Software” as well as a past winner of Brand Innovators “Top 50 Women in Brand Marketing.”

Kerry brings to Visto over 25 years of experience in media, advertising, and consulting. Prior to Visto, she was at E*TRADE Financial overseeing the company’s paid media, agencies, martech, and analytics partners. Prior to that, she was Managing Director for the global media management consulting division at Accenture, leading business development and services for its enterprise media and analytics practice. Earlier in her career, Kerry held senior leadership roles at Reader’s Digest, Time Inc., Hill Holliday and TBWA Chiat Day. 

Listen and Learn:

  • How to anticipate a client's needs
  • Why working at an agency makes a marketer more well rounded
  • The balance between being right and being right now
  • How to create valuable content 

TO FIND, KERRY ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT VISTO, CLICK HERE.

Apr 18, 2018

SHOW NOTES

Min Wang is Vice President of Digital Marketing for Brocade globally, where she leads the teams responsible for the company’s digital and customer experience transformation, marketing operations, online marketing, Web, Search, demand generation and pipeline, marketing technology, data, and analytics.

Min has 20 years of high-tech industry experience spanning software, hardware and cloud services. As a transformative, passionate and result-driven marketing executive, Min has a track record of successfully leading customer experience and digital transformation across global IT and marketing organizations. She is obsessed with data and technology, and use them to grow revenue and improve marketing efficiency. She is also proficient in building and leading highly-motivated multi-disciplinary global teams.

Listen and Learn:

  • How to bridge the communication gap between sales and marketing
  • Why B2B brands need digital marketing
  • How the customer journey can improve a brand's marketing efforts
  • Why integrated marketing is so powerful

TO FIND, MIN ON LINKEDIN, CLICK HERE.

Apr 17, 2018

SHOW NOTES

Jeremiah Smith is the Cofounder and CEO of SimpleTiger, a boutique digital marketing agency that specializes in SEO for entrepreneurs. For 11 years, Jeremiah has helped companies like Segment.com, Shopify, NBC, MTV, E*Trade, LG, and Sports Illustrated see significant gains in their search results, organic traffic, and revenue. During his time growing SimpleTiger, Jeremiah has seen first hand how clients have been unnecessarily burned by other agencies in the past or confused by misleading SEO strategies.

The SEO industry is plagued with a lot of smoke and mirrors, blackhat techniques, and a lack of transparency. Jeremiah’s mission is to open up about what many other SEO marketers and agencies won’t share - the practices and frameworks that actually work. Why share this? Because transparency is much needed in an industry where sharing is typically frowned upon.

Listen and Learn:

  • How to combine marketing and sales efforts for maximum result
  • What the difference between SEO and SEM is
  • How goals can be achieved with Jeremiah's three-part framework
  • What negative SEO is
  • Why keyword stuffing should not be part of a website's SEO

TO FIND, JEREMIAH ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT SIMPLETIGER, CLICK HERE.

Apr 11, 2018

SHOW NOTES

Kae Penner Howel is currently the Creative Director for Green Chef, the first certified-organic meal kit company, Kae has many years of experience leading teams and inspiring great work on global brands. At Green Chef, Kae leads a multi-disciplinary team developing advertising, photography, video, packaging, and content for a wide array of marketing platforms.

Before that, at DanoneWave, Kae led an award-winning in-house creative agency focused on design, storytelling and creative strategy. Kae specializes in creative brand positioning and equity work, helping to bring every brand’s essence to life, establishing a strategic advantage.

Kae’s passion is making smart, beautiful things that people can’t ignore. Before working in the natural foods industry, she worked at creative agencies in both Chicago and Denver. As a strategic leader, Kae inspires others to find their best creativity and bring it to life.

Kae is a published writer, has been an adjunct professor at several colleges, and holds a B.A. in English Literature from Mundelein/Loyola, and an M.A. in English from Northwestern University.

Listen and Learn:

  • How to cut through the noise
  • Why data needs to be the foundation of your creative concepts 
  • How to connect sales and marketing teams
  • Why a consistent voice is imperative to a marketing strategy
  • How learning from your customers' journey will improve your message

TO FIND KAE ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT GREEN CHEF, CLICK HERE.

Apr 5, 2018

SHOW NOTES

Annie Eaton is the founder and CEO of Atlanta-based immersive experiences company, Futurus. She leads a team of developers and creatives to produce interactive virtual and augmented reality content. In 2017, Annie was named the Technology Association of Georgia (TAG) Young Professionals’ Technologist of the Year.

Listen and Learn:

  • What the impact of virtual reality is on marketing
  • Why maintaining the perfect mix of strategy is crucial
  • The differences between 360 videos and computer rendered virtual reality
  • How to make a personal connection with your customer
  • The importance of having other entrepreneurs as your support system

TO FIND ANNIE ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT FUTURUS, CLICK HERE

Apr 4, 2018

SHOW NOTES

Stephen Perun is the Offering Management Lead for Automotive and Connected Vehicles for Watson IoT. In this, role he provides business consulting and technical expertise in the areas of Connected Vehicle and Enterprise Mobility to launch new solutions for IBM. He coordinates strategy, business development, marketing, sales and development in support of these solutions. Mr. Perun has 26 years experience in software solutions, 17 in wireless and emerging technologies, and 9 in manufacturing. Stephen is the co-author of the new book.  My Cognitive autoMOBILE Life: Digital Divorce from a Cognitive Personal Assistant.

Listen and Learn:

  • How marketing can connect you to your customers
  • Why you should never stop learning
  • How to make a product social media friendly
  • When brands need to interact with customers
  • How personalized experiences can create growth for a brand

TO FIND STEPHEN ON LINKEDIN, CLICK HERE.

TO FIND STEPHEN'S BOOK: MY COGNITIVE AUTOMOBILE LIFE: DIGITAL DIVORCE FROM A COGNITIVE PERSONAL ASSISTANT, CLICK HERE.

Apr 2, 2018

SHOW NOTES

Tom Schwab knows how to build an online business. Marketing at its heart is starting a conversation with someone who could be an ideal customer. Drawing on his engineering, corporate, and e-commerce inbound marketing experience, Tom helps thought leaders (coaches, authors, speaker, emerging brands) get featured on leading podcasts their ideal prospects are already listening to. Then he helps them to turn listeners into customers. Tom is the Author of PODCAST GUEST PROFITS: Grow your business with a targeted interview strategy Founder of Interview Valet, the category king of Podcast Interview Marketing.

Listen and Learn:

  • How to grow a brand and increase ROI
  • Why podcasting is a powerful marketing tool
  • How podcasting can integrate your internal teams
  • Why your brand needs a podcast
  • What are the benefits of being a podcast guest

TO FIND TOM ON LINKEDIN, CLICK HERE.

TO FIND TOM'S BOOK: PODCAST GUEST PROFITS, CLICK HERE

Mar 26, 2018

SHOW NOTES

Olga Mizrahi, national speaker and marketing expert on the gig economy, is an instructor of the Digital Marketing Program for the University of California, Irvine, and an Airbnb Open Speaker. Her new book, THE GIG IS UP: Thrive in the Gig Economy, Where Old Jobs are Obsolete and Freelancing is the Future offers boots-on-the-ground methods for success by evolving the readers perspective and process.

Olga is a local Southern California business owner, a blogger for entrepreneurs and freelancers at ChunkofChange.com, and a small business columnist for The Long Beach Post. Her first book is Sell Local, Think Global.

Listen and Learn:

  • How workplace culture has changed
  • What the best ways to motivate your team are
  • How freelance employees can benefit your company
  • What Gig Economies is
  • How freelance work has evolved to contract work

TO FIND OLGA ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT CHUNKOFCHANGE, CLICK HERE

 

Mar 22, 2018

SHOW NOTES

Michael Pratt is the Co-founder and CEO of Panamplify, a company using artificial intelligence to automate report building for marketing agencies. Panamplify was born out of insights identified while running Extra Sauce, the digital marketing agency he founded in 2010.
 
In a previous life, Michael ran the Media, Telecommunication, and Entertainment proprietary trading desk at Goldman Sachs for 10 years before forming the statistical arbitrage hedge fund Modulus Capital in 2005. After a long career in finance, he went back to first love digital and started Extra Sauce. Along the way, Michael founded the 4,000+ member professional organization Digital Dallas after relocating from New York. He has a degree in aerospace engineering from the United States Military Academy at West Point and after serving in the Army Corps of Engineers he received an MBA in finance from Duke University.
  

Listen and Learn:

  • What makes a dashboard and a report different
  • How to really listen to your clients
  • Why your report needs to tell a story
  • How to let your customers guide your marketing

TO FIND MIKE ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT PANAMPLIFY, CLICK HERE

Mar 21, 2018

SHOW NOTES

Craig Hallenberger is a motivational speaker and success coach. His background working on the front line of sales as a financial advisor, his strategic vision being in business development for a small software company, as well as his time with C-level leadership as a corporate trainer, gives him a unique ability to effectively communicate with a wide range of audiences. His message makes audiences think deliberately about their thoughts and the effect they have on their actions and ultimately their results.

Craig does far more than just expose the problems — he gives his audiences a step-by-step program to fix the problems he exposes. Craig shares a routine to create permanent change in a person that ripples through the entire organization and customer base. His routine is easy to understand and implement on an individual basis or throughout an organization. He uses real-world examples and unique demonstrations to make his point.

Listen and Learn:

  • How to be a proactive leader
  • What techniques you can use to gain control
  • How to be self-aware
  • Why emotions need to be balanced  with analytics when making decisions
  • How emotions affect your decision-making process

TO FIND CRAIG ON LINKEDIN, CLICK HERE.

TO LISTEN TO CRAIG'S PODCAST, CLICK HERE.

Mar 20, 2018

SHOW NOTES

Kim Tracy owns and operates The Career Agent, a boutique personal marketing firm that specializes in guiding US-based professionals through career transition. She has helped hundreds of seasoned professionals move forward in their careers. Listen to this episode to gain insight on taking a second look at your internal processes.

Listen and Learn:

  • How to implement a "result only work" environment
  • Why your millennial team members need to be built up
  • How to increase communications and productivity in the office
  • Where the B2B tech industry is headed
  • How to integrate your teams

TO FIND KIM ON LINKEDIN, CLICK HERE.

Mar 19, 2018

SHOW NOTES

Danita Bye is the founder of Sales Growth Specialists and author of MILLENNIALS MATTER: Proven Strategies for Building Your Next-Gen Leader. She is a leadership and sales development expert with successes that range from sales leader at Xerox Corporation to private equity ownership roles which gave her coaching and mentoring experience, and the ability to build leaders of all ages. With a masters of arts in transformational leadership, she has served on the boards of private Christian universities. She is a mother of three millennials and passionate about energizing and equipping business leaders who see investing in their millennial leaders as a key to business growth and succession strategy, integral to their leadership legacy. 

Listen and Learn:

  • Why millennials need to be treated as individuals
  • How to empower millennials in the workplace
  • Why you need to listen and not judge
  • How to learn and benefit from millennial team members
  • Why there is a disconnect between baby boomers and millennials

TO FIND DANITA ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT DANITA AND TO FIND HER BOOK, CLICK HERE.

ALIGN WITH INFLUENCERS AND THEIR NETWORKS TO BUILD LOYALTY AND DRIVE TRAFFIC TO YOUR SITE AND SELL YOUR PRODUCT BASED ON THEIR ENDORSEMENT. TO LEARN HOW… CALL LORI JONES TODAY AT 303-678-7102.

Mar 15, 2018

SHOW NOTES

Alan Pitt, M.D., is a Professor at the Barrow Neurological Institute, one of the country's premier centers of excellence for neuroscience. He has degrees from Stanford University (B.A 83) and the University of Arizona (M.D 88). He did postgraduate training in Internal Medicine, Neurology, Radiology and Neuroradiology. Over the past two decades, Dr. Pitt has worked at the nexus of computers and medicine, looking for better ways to stitch together our fragmented care system. He passionately believes that by putting the patient in front of the right person, the patients fear and anxiety (and that of loved ones, the nurse, or generalist) can be mitigated by the reassurance such contact provides. This approach avoids needless tests, transfers, and worry.

In his efforts to transform healthcare, Dr. Pitt focuses on cloud-based solutions leveraging messaging and collaboration with sustainable business models. Dr. Pitt was the healthcare representative to the Digital Arizona Council, a group organized by the State of Arizona's CIO. He is an adjunct professor at the ASU College of Nursing and Health Innovation and the University of Arizona College of Medicine/Phoenix.

In addition to his clinical responsibilities, in 2014 Dr. Pitt was invited to serve as CMO for Avizia, a global provider of telehealth services. In 2011 he was awarded a $100,000 innovation grant from Dignity Health for (Mi)hospital, a novel cloud-based system for patient engagement. Dr. Pitt has been an invited speaker at the state and national level on issues related to telehealth and patient engagement.

Listen and Learn:

  • Why America's healthcare system is broken
  • How technology has the power to bring medical professionals together
  • What makes networking the key to success
  • Why the medical field needs more collaboration
  • How reassurance can make a huge difference in someone's outlook

TO FIND ALAN ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT THE BARROW NEUROLOGICAL INSTITUTE, CLICK HERE.

Mar 13, 2018

SHOW NOTES

Kathleen Quinn Votaw is founder and CEO of TalenTrust. After over 18 years in the staffing industry, Kathleen realized that the traditional business model was broken, was outdated, and didn’t always act in the best interest of companies or job candidates. She founded TalenTrust in 2003 and resolved to completely disrupt the status quo and address the weaknesses of traditional staffing/recruiting. She envisioned much more than a typical search firm. Ten years later, TalenTrust has become a nationwide provider of strategic outsourced recruitment and retention and grown to a team of 20+ people with annual revenues growing aggressively each year.

Kathleen is a true champion of entrepreneurship. In addition to her specific entrepreneurial ventures in launching and growing TalenTrust, she is an active supporter of entrepreneurship and business growth in Colorado through her extensive leadership and involvement with Vistage, ACG Denver and Colorado Companies to Watch. She seeks meaningful ways to connect entrepreneurs with the people and ideas to grow their businesses.

Listen and Learn:

  • How companies can build a culture that will attract and grow great employees
  • Why defined values are so important for your business
  • How to hire the perfect employees to reduce turnover
  • Why culture should be at the heart of your business
  • What it takes to maintain a high retention rate

TO FIND KATHLEEN ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT TALENTRUST, CLICK HERE.

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