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Integrate & Ignite | Marketing Insights to Inspire

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
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Nov 10, 2020

“You can’t compete without a consistent way to build good links.”

 

Brad Smith is the founder and CEO of Codeless, a content production company whose content has been highlighted by The New York Times, Business Insider, The Next Web, and thousands more. He is also the cofounder of uSERP, a digital PR company that helps connect its clients with leading SaaS, eCommerce, SEO, tech, business, and marketing sites to boost brand authority. Fast. Brad has been an in-the-trenches marketer for over a decade, rolling his sleeves up and doing all the dirty work from copywriting to SEO to marketing automation to site redesigns and more. All while working in-house, freelancing, consulting, and providing agency services to almost every industry that crosses your mind. As Brad sees it, companies today don’t need more content. They need better content that actually performs. His companies fix that by producing and ranking SERP-topping content in the most competitive spaces – tech, cybersecurity, finance, etc. – on the Internet.

 

Listen & Learn:

 

  • Understanding the types and styles that are ranking.
  • Exploring search intent.
  • Creating SERP-topping content.
  • The strategy behind competitive keywords and building links.
  • Recommendations and strategies for using images in your content.
  • What should you have in your arsenal of content to boost coverage?

 

Content strategies that build your brand’s authority. Call LORI JONES today at 303-678-7102 to learn more!

TO LEARN MORE ABOUT CODELESS, CLICK HERE.

TO FIND BRAD SMITH ON LINKEDIN, CLICK HERE.

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