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Integrate & Ignite | Marketing Insights to Inspire

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
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Now displaying: Page 1
Apr 11, 2018

SHOW NOTES

Kae Penner Howel is currently the Creative Director for Green Chef, the first certified-organic meal kit company, Kae has many years of experience leading teams and inspiring great work on global brands. At Green Chef, Kae leads a multi-disciplinary team developing advertising, photography, video, packaging, and content for a wide array of marketing platforms.

Before that, at DanoneWave, Kae led an award-winning in-house creative agency focused on design, storytelling and creative strategy. Kae specializes in creative brand positioning and equity work, helping to bring every brand’s essence to life, establishing a strategic advantage.

Kae’s passion is making smart, beautiful things that people can’t ignore. Before working in the natural foods industry, she worked at creative agencies in both Chicago and Denver. As a strategic leader, Kae inspires others to find their best creativity and bring it to life.

Kae is a published writer, has been an adjunct professor at several colleges, and holds a B.A. in English Literature from Mundelein/Loyola, and an M.A. in English from Northwestern University.

Listen and Learn:

  • How to cut through the noise
  • Why data needs to be the foundation of your creative concepts 
  • How to connect sales and marketing teams
  • Why a consistent voice is imperative to a marketing strategy
  • How learning from your customers' journey will improve your message

TO FIND KAE ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT GREEN CHEF, CLICK HERE.

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