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Integrate & Ignite | Marketing Insights to Inspire

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
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Integrate & Ignite | Marketing Insights to Inspire
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Now displaying: Page 1
Feb 12, 2018

SHOW NOTES

Kelly Charlton is a senior leader with a background in customer-centered marketing, sales operations, and sales management. Adept at grasping big picture concepts in large companies and complex industries, Mrs. Charlton is skilled at creating strategic marketing plans from high-level visioning, and then implementing those plans to achieve company targets. 

While serving on a leadership team, Mrs. Charlton is as a role model. Within the start-up environment, her optimistic mindset, hands-on change management experience and tenacious pursuit of goals are tremendous assets. 

A decade of experience in sales, sales management, and sales operations have prepared Mrs. Charlton for her role as a senior marketing leader. She effectively incorporates sales goals into marketing strategy and appropriately communicates between both teams.

Listen and Learn:

  • How to manage your brand's voice
  • Why your business needs a purpose
  • How to craft an impactful message
  • Why your brand and marketing need to be integrated
  • How to create a loyal customer

TO FIND KELLY ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT ENAVATE, CLICK HERE

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