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Integrate & Ignite | Marketing Insights to Inspire

The Integrate & Ignite podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence is to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 300 top business leaders on the show with backgrounds in B2B and B2C from brands such as General Motors, IBM, McDonald's, and Netsuite. It is the wisest and most successful of leaders that know the value of advice, that can listen, and that can also share their experiences with others. Whether you're a CEO, a CMO, Marketing Director, or an entrepreneur who wears many hats, this podcast is for you. For more information and Show Notes, go to www.avocetcommunications.com
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Now displaying: Page 1
Oct 18, 2017

SHOW NOTES

Kelly Conroy, the Director of Marketing for Kneaders Bakery and Cafe, is a seasoned marketing industry professional with experience managing the advertising campaigns of both large and small clients in a variety of industries. Prior to joining Kneaders, Conroy worked as an Associate Director at Salt Lake City advertising agency, The Summit Group, where his professional focus turned to the food industry including Subway Restaurants.

Conroy supervised the advertising strategy for 4,800 locations within 41 markets throughout the United States. As Director of Marketing for Kneaders, Conroy manages all marketing and promotional campaigns at the local and national level for the brand’s 57 locations throughout seven states. His focus on clean, quality images, accompanied by his genuine approach to branding, has contributed to the 100% growth in total sales the brand has experienced over the past three years.  

Listen and Learn:

  • How to get buy-in from your internal team
  • The importance of the in-store experience
  • How to define your brand essence
  • Why PR is an essential part of branding
  • What a customer has in heart and why that matters

TO LEARN MORE ABOUT KNEADERS BAKERY & CAFE, CLICK HERE.

TO FIND KELLY ON LINKEDIN, CLICK HERE.

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